The german journalist writes on webdesign and usability subjects since 1994. He worked in one of the first editorial portal teams at a forgotten service called EuropeOnline and co-authored ProSieben online which ist now one of the biggest media sites in Germany. Puscher wrote the first German book on Usability, his current publication "Leitfaden Web-Usability" is on sale these days.
If you’ve managed to sell a product to a customer, use this opporunity to present further attractive offers to the customer. The topic “behavioral targeting”, a technique that uses information collected on an individual’s web-browsing behavior, such as the pages they have visited or the searches they have made, to ...
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In eCommerce usability improvements usually have a huge impact on conversion rates. However, usability doesn’t only mean better visual guide or better site hierarchy. It also means a better communication with potential customers using a professional, trustworthy design, delivering the right information at the right time and communicating with users ...
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Sometimes small changes can have huge effects. Concerning conversion rates, which is the proportion of website visitors who submit their contact information or make a purchase, better Web design leads directly to greater revenue. Most online store designers who want to optimize their conversion rates only concentrate on ...
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YAGER is currently seeking a talented and experienced Game Systems Designer to join our pre-production team of yet unannounced title. Join us in shaping the direction…
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Smashing Media Made in Germany. 2006-2013. Impressum