Christian Holst | Smashing UX Design

Author: Christian Holst

Christian Holst is co-founder of Baymard Institute where he writes bi-weekly articles on web usability and e-commerce optimization. He's also the author of the E-Commerce Checkout Usability and M-Commerce Usability research reports.

Website: Baymard Institute

Twitter: Follow the author on Twitter

Google Profile: https://plus.google.com/100812534079229327257

Mobile UX ResearchExploring Ten Fundamental Aspects Of M-Commerce Usability

May 21st, 2013
28 Comments

Everyone is talking about mobile. Some e-commerce websites are venturing into it. Mobile commerce (also known as “m-commerce”) has immense potential, exhibiting a 86% growth rate and hitting $25 billion in 2012 (set to reach $86 billion by 2016, according to eMarketer). It’s also a whole new platform, with new interaction ...

UX Design Q&A Account Creation, Standalone Mobile Websites, And Dealing With Non-UX Designers

February 7th, 2013
4 Comments

Editor’s note: Welcome to Smashing Magazine UX Design Q&A. It works like this: you send in questions you have about UX Design, and each month we’ll pick a handful of questions asked by our readers about best practices in designing smart and usable experiences. They will be answered by Christian Holst, ...

UX Design Q&AAdaptive Vs. Responsive Layouts And Optimal Form Field Labels

November 8th, 2012
35 Comments

Welcome to a new column in the UX Design section on Smashing Magazine! Each month we’ll pick a handful of popular questions asked by our readers around good practices in designing smart and usable experiences. They will be answered by Christian Holst, a regular author here on Smashing and founder ...

UX StudyThe State Of E-Commerce Checkout Design 2012

September 4th, 2012
45 Comments

A year ago we published an article on 11 fundamental guidelines for e-commerce checkout design here at Smashing Magazine. The guidelines presented were based on the 63 findings of a larger E-Commerce Checkout Usability research study we conducted in 2011 focusing strictly on the checkout user experience, from “cart” to ...

UX Design PatternsForm-Field Validation: The Errors-Only Approach

June 27th, 2012
46 Comments

Error pages for form-field validation are dreadful. You’ve just filled out 20 form fields, yet you get the same bloated page thrown back in your face because a single field failed to validate. I clearly recall the often loud sighs of despair during our last usability study each time a ...

Redesigning The Country Selector

November 10th, 2011
157 Comments

The country selector. It’s there when you create an account for a new Web service, check out of an e-commerce store or sign up for a conference. The normal design? A drop-down list with all of the available countries. However, when conducting a large session of user testing on check-out ...

Fundamental Guidelines Of E-Commerce Checkout Design

April 6th, 2011
146 Comments

Here is the harsh reality of e-commerce websites: according to recent e-commerce studies, at least 59.8% of potential customers abandon their shopping cart (MarketingSherpa puts it at 59.8%, SeeWhy at 83% and MarketLive at 62.14%). The main question is why do customers abandon their shopping cart so often? Is there ...